15 Abel is a creative agency. Creative agencies are often confused with digital marketing agencies, but, while there’s some overlap, these two entities have mostly different offerings.
As a creative agency, we develop and execute creative strategy and content, whereas digital marketers focus on driving viewership rates for said content. Marketing companies need creative agencies - after all, it’s hard to increase engagement on content that isn’t even engaging to begin with!
For our clients, we offer branding, design, content creation, and research & development services. We don’t handle social media management, pay-per-click advertising, email marketing, or inbound marketing, but we can refer you to some great folks who do.